Have you noticed how chicken is everywhere these days? From fancy restaurants to tiny street stalls, it feels like Korea is living in a real “chicken craze” right now!

There are so many new chicken brands and flavors popping up — spicy, sweet, soy garlic, cheese, honey butter, you name it. Even convenience stores are joining in with their own chicken snacks and limited editions. It’s kind of amazing how creative the menus have become.

A big reason for this trend is social media. People love posting pictures of their fried chicken meals, and those crispy golden shots make everyone crave a late-night delivery. Also, with mukbangs and YouTubers trying all sorts of new flavors, chicken has basically become part of pop culture.

To be honest, I’m not complaining. Whether it’s for watching sports, hanging out with friends, or just treating myself after a long day, chicken always hits the spot. 🍗😋

What’s your favorite chicken flavor or brand these days?