Myeongdong, as one of the most representative commercial and tourist districts in Seoul, has attracted an increasing number of shopping venues in recent years, making it an ideal choice for both tourists and local residents to go shopping. From large department stores to brand flagship stores, from international well-known brands to local designer brands, all kinds of stores are abundant and diverse, catering to the needs of different consumers.

For instance, both Lotte Department Store and Shinsegae Department Store have branches in Myeongdong, which house a wide range of high-end brands and cosmetics counters. They often offer limited-time discounts and exclusive products, attracting a large number of customers. In addition, there are many independent shops and small shopping centers on the streets of Myeongdong, selling trendy clothing, accessories, shoes, bags, etc. The prices are reasonable and the styles are novel, which are very suitable for young people.

It is worth mentioning that with the vigorous development of the beauty industry in South Korea, many local beauty brands have also opened large experience stores and flagship stores in Myeongdong, such as Inovance, Sulwhasoo, and 3CE. They not only offer a full range of products but also have makeup try-on areas and skincare experience services, allowing customers to learn about and purchase their favorite products in one stop.

Apart from shopping, there are many restaurants, cafes and entertainment venues around Myeongdong. Tourists can enjoy delicious food or leisure time while strolling around. Therefore, whether it is short-term tourists or long-term expatriates, Myeongdong is a popular shopping destination worth visiting.